As an innovative idea on top-lease management developed into a solid business plan, Denver-based Legacy Energy launched Next Energy, LLC., a start-up in the energy sector.
Without a dynamic brand to set the company apart, gaining new business would be difficult in the highly competitive market. Next Energy partnered with Fiest Design to create a highly unique logo, one that spoke of energy, yet wasn’t limited to a specific industry (coal, gas).
To support this logo, we developed a strong visual identity, a cohesive design system and marketing collateral. The new identity quickly positioned Next Energy as a leader in the energy field.